All right, ya’ll: do yourselves a favor and click this link to watch post-Armageddon awesomeness. I’ll wait.
Okay, you back? Cool. If you hadn’t watched it before, that was "Jay and Seth vs. the Apocalypse," an Internet short scripted by Seth Rogen and his writing partner Evan Goldberg (“Superbad”) and co-starring Jay Baruchel. The idea was to put the so-called trailer online and build interest for a feature film.
It worked. In January of last year, after competition among several production companies, Mandate Pictures secured the rights and started making plans to bring "Jay and Seth" to the big screen. Read more...